Of all the things to break a record for, the most liked picture on Instagram is probably one of the biggest challenges. Especially given that there are over 1.4 billion monthly users spending 33 minutes daily on the platform.

You need a following (check out who has the most Instagram followers here). You could (debatably) do with some photography skills. You want to have something worth taking a picture of (again, debatably).

As we’ll see in this list of top posts, not all of the above are totally necessary, but they’ll help. So, here goes.

The 20 most liked posts on Instagram

Let's dive in.

20. Kylian Mbappé signs with Real Madrid

A new entry on the list, French captain Kylian Mbappé posts his excitement after signing with his dream club, Real Madrid.

19. Selena Gomez posts a selfie

Singer Selena Gomez got many likes for her selfie showing off her natural look without makeup.

18. Lionel Messi remembers Pelè

On the day of the death of Pelè, Lionel Messi remembered one of the greatest professional football players of all time.

17. Happy Birthday, Tom Holland!

Zendaya racks up millions of likes on this post wishing boyfriend, Tom Holland, a happy birthday.

16. Ronaldo on the field

Here is the first post of many from Ronaldo. The post shows him at a friendly game between football clubs Paris Saint-Germain and Riyadh ST XI.

You might like

The Top 20 Most Followed Instagram Accounts

Who has the most followers on Instagram? Find out in our ranking.

15. Ronaldo joins a new team

Next, we have Ronaldo again, being celebrated by fans when joining the Saudi Arabian football club Al Nassr FC.

14. Messi celebrates a win

Famous football player Lionel Messi is celebrating his team’s win against Croatia in the 2022 World Cup.

13. Ronaldo honors Pelè

Ronaldo remembers King Pelè, an influential and important figure in his life.

12. Ronaldo and his partner announce twins

Ronaldo's next post on the list is of him and his wife announcing that they were expecting twins. Sadly, one of the twins died during childbirth. The post is full of comments of love and support.

11. Messi and Ronaldo face off in a game of chess

With both footballers holding multiple places on the list, Louis Vuitton really knew what they were doing when they brought both together for this advertising campaign.

10. XXXTentacion’s last Instagram post

This was the last post from rapper XXXTentacion before his death in June 2018. It’s actually the only picture on his Instagram feed.

Eerily, a music video was released posthumously in which the rapper attends his own funeral.

9. Cristiano Ronaldo isn't happy

Here’s Cristiano Ronaldo again, leaving the field after Portugal lost against Morocco and was eliminated from the World Cup.

You might like

The State of Social report

Discover industry benchmarks and demographics, social media success stories, key takeaways for marketers and more.

8. Sunset on fire

One of the newer entries on our list, this incredible video of a sunset quickly catapulted to the top ten. It’s also the most liked Reel on the list.

7. Ronaldo joins Al Nassr FC

Next, we have Ronaldo again, announcing that he is joining the football club, Al Nassr FC.

6. Lionel Messi is celebrating

Winning the World Cup is the highest achievement for professional football players, so it’s not surprising that Messi posing with the trophy is in at number six.

5. Lionel Messi poses with the World Cup trophy

Next up we have Messi again posing with the World Cup trophy, a huge achievement that was celebrated around the world on social.

4. Ronaldo and Messi are still playing chess

Cristiano Ronaldo also posted the Louis Vuitton picture of him and Lionel Messi playing chess. And snuck his way into fourth place.

3. Messi really loves the trophy

Next, we have Messi again – and you may guess right: with his trophy. In this funny post, he’s in bed snuggling with the World Cup trophy.

2. An egg.

There was a lengthy period when this picture of an egg cracked every Instagram record, with over 60 million likes at the time of writing.

The @world_record_egg account began a campaign to set the world record for the most liked post on Instagram, and it was an invitation people just couldn’t turn down.

The account was successful, and didn’t need to build much of an audience to do it, either.

Pretty eggcellent, if you ask us.

1. Lionel Messi celebrates winning the World Cup with Argentina

Messi's done it! He beat the egg! This is a moment that'll go down in history.

With thanks to Wikipedia for providing the posts in this list.

Get all the social tea in our Social Media Professionals group on LinkedIn.